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Mobile Vikings - Gaming Month

The Mobile Vikings Gaming Month campaign is over. And boy, did it deliver!

The challenge

In both 2021 and 2022, we were given the opportunity to help Mobile Vikings become the top mobile phone network provider for gamers. We rose to the challenge and developed a remarkable campaign, "Game Your Bill to Zero."

How did we talk game? 

With "Game Your Bill to Zero", players had the chance to reduce their phone bills simply by doing what they love, playing games! By linking their PlayStation or Steam account to their Mobile Vikings account, we could monitor their progress in the game. Throughout the campaign, we kept everyone engaged with a comprehensive leaderboard, weekly and daily challenges, and opportunities to win extra Viking Points and other prizes. 

What made this campaign truly stand out was that it wasn't just limited to Mobile Vikings customers. Our goal was to encourage everyone to participate and join the gaming community. As a result, we successfully converted many non-customers into future clients. 

In 2022, we also organized an unforgettable event to announce the start of the gaming month. We set the Guinness World Record for "Longest Videogame Marathon playing a Role Playing Game (RPG)." This live stream event, hosted by famous streamers such as CasualGorilla, Abulic, Laagvliet, Especially & FuryAthlete, generated an enormous amount of interest from the gaming community, resulting into historic results.

Can we claim VICTORY?

Our campaign generated the following overwhelming results: 

🏆 3,947 games actively participated troughout the whole month.
🏆 85.705 in-game achievements & trophies unlocked.

Our livestream broke all records:
🏆Total views on Twitch stream: 160,000+
🏆Unique viewers: 74,000+
🏆Total chat messages: 35,000+

We are thrilled to say that this campaign was a resounding success, and we are proud to have helped Mobile Vikings become the ultimate mobile phone network 
provider for gamers. 


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